Il magazine Newsweek tornerà a essere stampato su carta da venerdì, in tirature limitate e speciali
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The Graham family, longtime newspaper publishers, gave up and sold it for a dollar. The media mogul Barry Diller spent tens of millions trying to revive it, only to throw in the towel. Even Mr. Diller’s star editor, Tina Brown, could not stop it from going out of print.
But where giants failed, IBT Media, a small digital publishing company, sees a growth path forNewsweek, the struggling newsweekly magazine it bought for a pittance last summer.
Etienne Uzac, 30, and Johnathan Davis, 31, founders of IBT Media, believed they could recreate Newsweek as a vibrant and profitable web-only magazine. But now, having tripled Newsweek’s online traffic, they plan to punctuate the magazine’s comeback by turning on the printing presses again. Hard copies are expected to hit newsstands on Friday.
